Today, CDC will begin airing a new round of hard-hitting ads from the Tips From Former Smokers® (Tips®) campaign on national television, in magazines, and online. The 2018 ads feature participants sharing their stories about serious health conditions such as oral, throat and lung cancer, as well as heart disease and stroke, caused or worsened by smoking or exposure to secondhand smoke. Ads from previous years’ campaigns will also run. The 2018 campaign will run for 25 weeks, from April 23rd to October 14th, in every media market in the country. The ads will be available for viewing on the Tips website, along with other useful campaign resources described below.